You have a wealth of industry experience, you know the market, you know your customers. Here we map out all of your 'knowns' and all of your 'unknowns' to identify what needs primary research for validation. You know the 'what' and 'how', let's find your 'why'. 

Here we take your 'knowns' and 'unknowns' from the workshop and seek to prove or disprove. This saves on design and development by creating a closer product market fit. We use survey's, interviews and usability testing. This allows you to set accurate product goals. To execute well. 

Here we have established and validated user needs and designed accordingly. We build a working MVP based on the most critical needs. This save dramatically on development cost and delivers a better product. 

Leverage the engaged community from steps 1 and 2 to go to market. High-touch engagement with early customers to develop the MVP for scale.